136 Anuário Brasileiro do Setor de Locação de Veículos Brazilian Vehicle Rental Sector Yearbook 2024 UNIABLA Why is corporate training so important? Leonardo Soares Coordinator of the Corporate University for the Vehicle Leasing and Rental Sector (UNIABLA) Corporate training plays a crucial role in the development and success of a rental company. It involves training entrepreneurs, managers, and employees to improve their skills, knowledge, and performance, aligning them with the company’s objectives and values – and with the needs of the market. The importance of corporate training can be summed up as below: 1. Improved individual and collective performance Training enables professionals to develop specific skills related to their functions and this contributes to the individual and collective success of the team. 2. Increased productivity Professionals who receive adequate training are able to perform tasks more efficiently, reducing errors, and increasing operational effectiveness. 3. Motivation and engagement Investing in employee development can result in motivation, job satisfaction, and engagement, contributing to a positive corporate environment, with an impact on customer service. 4. Retaining talent Investment in training shows that the company is committed to developing skills and careers. This increases job satisfaction and loyalty to the company.
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