anuário brasileiro do setor de locação de veículos 2016 11 a recuperação e proteção das ruas, avenidas e rodovias; e os investimentos públicos em sinalização e ampliação de medidas que garantam mais segurança e fluidez ao ir e vir. É preciso entender, de fato, o quanto antes, a mobilidade como um direito fundamental, mas também como uma grande responsabilidade de todos. O setor de locação de veículos está fazendo seu dever casa, mas a coragem e a vontade de mudar, a partir do engajamento e do compromisso das gerações atuais com as futuras, precisam e devem ser vistas como estratégicas para a transformação de antigos sonhos numa nova, moderna e estimulante realidade, no que diz respeito ao uso The title I am making use here, not by coincidence, is the sentence chosen by ABLA’s Managing Board to sum up and guide the objectives of this Car Rental Sector Yearbook. Precisely because of the wish from the rental companies to cooperate even further with the effectiveness of planning, managing, predictability and safety towards the use of vehicles, ABLA casts, in this 2016 edition, this new and optimistic look on the concept of mobility. The past cannot be forgotten, but wisdom demands, in full 21st century, mobility to be faced as a new vision, one that promotes good managing practices from an administration supported by transparency, efficiency, security, quality and regularity principles. That implies, for instance, in the case of renting to public companies and organs, that the interests of the users are always sheltered by the promotion of bidding processes with equality of conditions to all contestants. In practice, ABLA’s view on mobility goes beyond and has a fundamental objective: giving it real meaning to create a virtuous cycle of attendance, through the car rental, of the needs of all natural and legal persons that form the present range of clients and potential clients for our business sector in Brazil. To ABLA, mobility necessarily includes signing contracts that guarantee the fulfillment of the obligations, with technical qualification and economical sustainability and still recognize the great importance of fair prices to ensure, at the same time, the continuity of the renting services and the necessary investments for the development of the activity. Mobility for natural and legal persons This is also about the urgent task of taking the right to mobility out of the paper and ideology, to place it in a definitive manner in people’s, companies and public bodies lives. It is not possible to make true and effective mobility viable without involving policies and incentives to individual and collective practices, such as recovering and protecting the streets, avenues and roads; and the public investments in traffic signalization and broadening measures to guarantee more safety and fluency to coming and going. It is necessary to understand, in fact and by right, as soon as possible, mobility as fundamental right, but also as a big responsibility of all. The car rental sector is doing its homework, but the courage and the will to change, from the engagement and commitment of the present to the future generations, need and must be seen as strategic to transform old dreams into a new, modern and stimulating reality, regarding the intelligent use of vehicles in our country. This is the way, a modern one, that ABLA sees mobility. That is, from providing vehicle renting services that comprise commitment, efficiency and rational use, within an ideal equation that conciliates optimal administration and advanced technologies in terms of products, services and accessories. Thus, we are now ready to meet the most different requirements of those who need an automobile to work, to go for a ride or even to have fun. Be aware that for that and a lot more, society can and should count on us. inteligente de veículos em nosso País. É dessa maneira, moderna, que a ABLA enxerga a mobilidade. Ou seja, a partir da prestação de serviços de locação de veículos que contenham compromissos, eficiência e uso racional, dentro de uma equação ideal que reúne ótima gestão e tecnologias avançadas em termos de produtos, serviços e acessórios. Desde já estamos prontos para atender as mais diferentes necessidades daqueles que precisam de um automóvel para trabalhar, passear ou mesmo apenas para divertir. Saibam que para isso e para muito mais, a sociedade pode e deve contar conosco.
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