113 Anuário Yearbook ABLA 2014 AJaguar LandRover éumaempresaquepertenceaogrupo indianoTataMotors, apósaaquisiçãodasmontadoras britânicasJaguar eLandRover daFord, em2008. Aprimeiraé fabricantedecarrossedãseesportivosde luxoeaLand Rover produz veículosutilitários (SUVs) premium. Todososcarrossãoprojetadosedesenhadosna Inglaterra. NoBrasil, aJaguar LandRover estápresentehámaisde20anos. Atualmente, aempresacontacom160colaboradores epossui uma rede formada por cerca de40 concessionários. Emdezembrode2013, a companhia anunciouque planeja inaugurar suaprimeira fábricanasAméricasem Itatiaia (RJ), em2016.O investimentoserádeR$750milhõese acapacidadeanual previstaéde24mil unidades, alémdegerar cercade400oportunidadesdeemprego. Recentemente, aempresacomeçouaatender omercado frotistapormeiodesuaáreadevendascorporativas.No anopassado, asvendasdaJaguar LandRover foramde10.952unidadesdeveículos, oquecorrespondeaumaumento de30%com relaçãoa2012. Nopaís, osmodeloscomercializadossãoosSUVspremiumdaLandRover –Freelander 2,Discovery,RangeRover Evoque,RangeRoverSport,RangeRoverVogue–eosesportivosde luxo–JaguarXF,JaguarXFR,JaguarXFR-S,Jaguar XJeJaguar F-TYPE. Jaguar LandRover is owned by Indian groupTataMotors, theBritish brands Jaguar and LandRover having been bought from Ford in 2008.The former is amanufacturer of luxury sports cars and sedans, and LandRover produces premiumSUVs. All the cars are engineered and designed in England. Jaguar LandRover has been inBrazil for over 20 years. Currently, the company has 160 employees and has a network of about 40 dealers. InDecember 2013, the company announced that it is planning to open its first factory in theAmericas, in Itatiaia (RJ), in 2016. The investmentwill be r$ 750million and annual capacitywill be 24,000 units, creating about 400 jobs. Recently, the company began to serve the fleetmarket through its corporate sales area. Last year, Jaguar Land Rover’s saleswere 10,952 units, 30% up on 2012. InBrazil, LandRover sells the premiumSUVs Freelander 2, Discovery, RangeRover Evoque, RangeRover Sport, RangeRover Vogue - and luxury sports cars Jaguar XF, Jaguar XFR, Jaguar XFR-S, Jaguar XJ and Jaguar F-TYPE. Jaguar LandRover 55 11 5056-7000 www.jaguarbrasil.com.br www.landrover.com/br/pt/lr/
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